Social and community development projects to support Thailand's sports, health, and arts practitioners towards world-class performance

For the past 21 years, B.Grimm has played a key role in promoting equestrian and polo sports in Thailand, with the aim of raising public awareness, enhancing the standards of equestrian sport to be on par with international levels, and increasing accessibility for Thai participants. The company also organises charity polo tournaments on an annual basis. Key projects in 2024 are as follows:

Thai Polo Open Tournament, competing for the trophy bestowed by Her Royal Highness Princess Maha Chakri Sirindhorn, with the proceeds going to the Technological College for Chitralada Technology Institute to support student scholarships.
Queen's Cup Pink Polo Tournament, held to raise funds for breast cancer projects, the Queen Sirikit Centre for Breast Cancer at Chulalongkorn Hospital, under the Thai Red Cross Society to assist breast cancer patients.
Beach Polo Tournament, with the donation given to "Nabha Foundation" under the patronage of Her Royal Highness Princess Bajrakitiyabha, to promote opportunities and create jobs for prisoners when they return to society.

In 2024, reinforcing our commitment to developing Thai equestrians on the global stage, B.Grimm Power sponsored the Princess’s Cup 2024 in South Korea for the first time, in collaboration with the Korean Equestrian Federation. The event aimed to foster cultural and diplomatic ties between Thailand and South Korea and was held at the Dream Park Equestrian Venue in Incheon. Thailand was represented by 12 youth equestrians, while South Korea fielded professional riders to compete for the Princess’s Cup 2024. The competition was attended by members of the Incheon Provincial Assembly, reflecting the growing significance of equestrian sports both locally and internationally. As the main sponsor, B.Grimm Power also played a vital role in restoring the equestrian venue to international standards after it had remained unused since the 17^th Asian Games in 2014.

Additionally, Dr. Harald Link, Group President of B.Grimm Power, was honored with the Prestigious Award for Outstanding Sports Contribution by the Korean Equestrian Federation, the Korean National Olympic Committee, and the Ministry of Culture, Sports and Toursim of South Korea . He is the first foreign recipient in 70 years, reflecting B.Grimm Power’s unwavering commitment to the continuous development of equestrian sports both in Thailand and internationally.

Business Benefit Indicators

Demonstrate the organisation's position in elevating the standards of equestrian and polo sports in Thailand, strengthening relationships among relevant stakeholders, and providing Thai athletes with opportunities to compete on the international stage through continuous charity tournaments.
Align with one of B.Grimm Power’s sustainability strategic goals to support Thailand's sports, health, and arts practitioners towards world-class performance.

Social Benefit Indicators

Build a career for equestrian athletes and other related professions, such as coaches, horse farriers, caretakers, and animal feed producers.
Promote the image and enhance the recognition of equestrian and polo to be more widely known.
Support and align with Sustainable development goal (SDG) in 4.b, 8.6 and 8.9.

We believe that classical music promotes cultural values that enhance the mental well-being of the whole nation. Our support allows Thai classical music players to have an opportunity to demonstrate their talent and garner international recognition for Thailand.

For the past 19 years, B.Grimm Power has sponsored the Royal Bangkok Symphony Orchestra Foundation (RBSO), under the Royal Patronage of Her Royal Highness Princess Sirivannavari. Our goal has been to enable Thai classical musicians to be as good as any world-class musician, pursue a stable career in this, and take care of their families. We have also helped RBSO hold its own with leading orchestras in Southeast Asia and the rest of the world.

In addition, our sponsorship has enabled RBSO to act as a cultural ambassador with the highest number of overseas concerts among all Thai orchestras. RBSO has so far performed in South Korea, Malaysia, Singapore, Vietnam, Cambodia, Indonesia, the Philippines, the Netherlands, and Austria. It has had many opportunities to perform in Japan and has always been welcomed by the audience. Furthermore, we recognise the importance of community engagement and have promoted classical music education and access by organising garden concerts free of charge, presenting popular tunes from Thailand and overseas, including movie soundtracks and classical music.

In 2024, we continue our commitment to promoting arts, culture, and classical music to enhance societal well-being and support cultural exchange through key projects in Thailand and abroad. As a main sponsor, we support the following major events:

Lumpini Waltz Festival 2024:
Celebrating the handover of the B.Grimm Pavilion at Lumpini Park to Bangkok Metropolitan Administration after a comprehensive renovation of the 60-year-old performance hall. The revitalised venue now meets international standards and serves as a space for arts, music, and cultural performances. The festival features a grand orchestral performance by RBSO with over 60 musicians and an interactive waltz experience, where the public is invited to dance amidst a timeless classical atmosphere.

Seoul Philharmonic Orchestra Park Concert 2024:
An open-air classical music concert held at Seoul Forest, organised in collaboration with the Seoul Metropolitan Government to expand the reach of classical music in South Korea. The event features Kyuhyun from Super Junior performing alongside the Seoul Philharmonic Orchestra (SPO), an internationally acclaimed ensemble with a legacy dating back to 1948.

Royal Compositions and Korean Music Performance at the Royal Thai Embassy, Seoul:
A special concert by RBSO in celebration of the birthday anniversary of King Rama IX, Thailand’s National Day, and Father’s Day 2024. The event includes a royal tribute exhibition and cultural activities to introduce Thai heritage to the South Korean audience. Over 500 attendees from the government, private sector, and key opinion leaders in South Korea joined the celebration.

These initiatives reflect B.Grimm Power’s unwavering commitment to using arts and music as a bridge to connect cultures, strengthen human relationships, and enhance quality of life in a sustainable way.

Business Benefit Indicators

Demonstrating the organisation's position as a key driver in promoting Thailand's orchestras, increasing their recognition, and supporting opportunities for international concert tours.
Foster collaboration with international partners and expand global relationship networks.
Align with one of B.Grimm Power’s sustainability strategic goals to support Thailand's sports, health, and arts practitioners towards world-class performance.

Social Benefit Indicators

Increase access to arts and music, providing opportunities for all to experience classical music, while promoting learning and inspiration.
Create career opportunities in the music industry by supporting professional and young musicians to showcase their work, develop skills, and access international platforms.
Develop creative community spaces by promoting areas that support arts and music activities, while encouraging community participation.
Support and align with SDG Targets 4.3, 4.4 and 8.6.

The Princess Mother’s Charity Fund Foundation was established in 1980. Under her Royal Patronage, this foundation grants the ‘Princess Mother’s 90th Birthday Scholarships’ to nursing students of the Boromarajonai College of Nursing of Praboromarajchanok Institute under the Ministry of Health. They have enabled nursing students to pursue their career aspirations, promote professional dignity, foster knowledge exchanges and create solidarity.

B.Grimm Power supports the Princess Mother’s 90th Birthday Scholarships through the Princess Mother’s Charity Fund Foundation under the Royal Patronage. The scholarships are granted to nursing students at the 30 nationwide campuses of the Boromarajonani College of Nursing of the Praboromarajchanok Institute under the Ministry of Health, as well as the Royal Thai Army Nursing College, the Royal Thai Navy College of Nursing , the Royal Thai Air Force Nursing College, and the Police Nursing College. This annual scholarship provides THB 10,000 per year, awarded continuously from the first year until graduation (4 years) with no obligations. The initiative encourages scholarship recipients to dedicate themselves to their studies, honour the legacy of the Princess Mother, and uphold the highest standards of the nursing profession for the benefit of society and the nation. Since its inception, the programme has awarded over 10,064 scholarships, with 1,917 graduates as of 2024, marking 34 years of continuous support.

Recognising the importance of science and technology in enhancing healthcare, we have also donated educational computers and advanced medical simulation robots, including birthing simulators, infant resuscitation models, and suturing practice arms, to provide hands-on training for nursing students. Additionally, in collaboration with the Princess Mother’s Charity Fund Foundation, B.Grimm Power organises the “Following in the Footsteps of Princess Mother Camp ” , an initiative for third-year nursing students receiving the scholarship. The programme aims to educate participants on the royal initiatives of the Princess Mother in advancing nursing in Thailand, while providing practical training, fostering professional awareness, inspiring future nurses, and enhancing decision-making skills. Over the course of 6 sessions, the camp has welcomed approximately 120 nursing students per session, reinforcing a deep understanding of their profession’s vital role in society.

Business Benefit Indicators

Demonstrate the organisation's position in contributing positive impact to the society following our philosophy in “Empowering the World Compassionately”
Align with one of B.Grimm Power’s sustainability strategic goals to support Thailand's sports, health, and arts practitioners towards world-class performance.

Social Benefit Indicators

Increase the opportunity for education by the scholarship to nursing students of the Boromarajonani College of Nursing of the Praboromarajchanok Institute under the Ministry of Health (Support over 10,064 scholarships worth more than THB 85 million, and more than 1,917 graduated students since the project’s inception).
Increase additional medical personnel to the wider society (Throughout the project duration, 1,917 individuals graduated from the scholarship which is considered a valuable investment in nursing.)
Support and align with SDG Targets 4.3, 4.4 and 8.6

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