Since 2011, under the vision of “Empowering the World Compassionately”, B.Grimm Power has collaborated with the Department of National Parks, Wildlife and Plant Conservation, and Independent organisations to continuously support the Save the Tigers project. This project aims to increase the population of wild tigers in the Mae Wong National Park and the Klong Lan National Park of Kamphaeng Phet province, covering 4,532 sq.km. Considered the most suitable area for tiger repopulation in Southeast Asia, tis the Forest of Hope. The project has now been extended to 2 other sites, namely the Khlong Wang Chao National Park in Kamphaeng Phet province and the Umphang Wildlife Sanctuary in Tak province, both of which lie next to the existing project area. The prime objective of the project is to increase the tiger population, to meet the target of 300 domestic wild tigers - doubling the existing number, and contribute to the global target of having 6,400 tigers in the world by 2023. This is the pledge that Thailand had made at the Global Tiger Summit, held in Russia in 2010. Not only designed to safeguard tiger habitats and save them from poaching whilst preventing them from encroaching humans’ dwellings, but also to conserve and restore the stretch of forests in western Thailand to generate a positive impact on the environment.

B.Grimm has been executing the tiger population conservation and recovery The key reason for B.Grimm’s participation in this project through collaboration with the public and private sector organisations over the past 10 years is because tigers are hunters at the topmost of the food chain system, serving as an indicator of the ecosystem's abundance in the vast forests. Also, Thailand is one of the few countries in the world, and the only country in Southeast Asia, that has sufficient number of tigers roaming naturally in the wild to recover the number of its population. B.Grimm is well aware that if tigers, who are at the topmost of the food chain, become extinct, the impact on the ecosystem and natural balance will hardly be recoverable. Therefore, tiger conservation is considered the maintenance of balance for the entire ecosystem to sustain in a long time.